How To Hit $4 Million In TikTok Revenue With Malika Ulmasova
Are Tiktok Ads Better Than Facebook Now?
The ios 14 update that happened has increased facebook ad costs and made retargeting really, really difficult.
Most brands are losing revenue and face going out of business within a year if they don’t find a solution to that problem.
Facebook Customer Acquisition Costs Skyrocket.
What we have discovered by analyzing and interviewing over 50 business owners in e-commerce is that the common issue they’re having is that the customer acquisition price went up to around $67 to $70 per customer yet their average order value is around $150. When you factor in expenses, they are no longer even profitable.
Is Tiktok Advertising The Solution?
So they’re struggling a lot and then we decided to look for a solution. How can we help businesses to pivot?
I used to do facebook and instagram ads back then and we decided to pivot to tick tock because there is a huge demand but not a lot of specialists who can help businesses.
The Secret Weapon – Hire Tiktokers To Create Your UGC Ad Content
Originally we hired film crews to produce super high quality video ads because we thought that they would convert the best.
We were wrong!
The best results came when we started to contact Tiktokers and ask them to create ads for us.
It works because they are doing it for fun and they know how to be in front of the camera.
We started doing collaboration to get the creatives. Now we have a team of Tiktokers that we pay to create User Generated Content for our advertisers and we are experiencing great success!